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DuckDuckGo alternative

Private and ad-free search

Uruky is EU-based and user-funded: no ads, no tracking.
You pay with money, not with your data or attention.

€5 / month · unlimited searches

14-day money-back guarantee

Sign up to search.

DuckDuckGo vs Uruky

Honest comparison so you can choose. Uruky is for people who want ad-free, private search and are willing to pay for it.

Where Uruky fits better

  • Jurisdiction: DuckDuckGo is US-based; Uruky is EU-based.
  • Ads: DuckDuckGo shows ads and is funded by advertising and Venture Capital. Uruky is user-funded and ad-free.
  • You're not the product: With Uruky you're the customer; we don't monetize your attention or data.
  • Focus: Uruky is search-only. DuckDuckGo is building an ecosystem (browser, etc.), so focus is spread.
  • AI: Uruky doesn't use AI (for now, we're still unsure on how to fit it sensibly). DuckDuckGo uses AI in several places.
  • Code access: Uruky gives you a copy of the source code after 12 months as a paying customer.

Where DuckDuckGo wins

  • Resources: DuckDuckGo has an incomparably bigger team and effectively infinite funds; Uruky is a family business and user-funded.
  • Ecosystem: DuckDuckGo offers news, maps, video, browser, OS, and more. Uruky focuses on web search, image search, and personalization.
  • Index and reach: DuckDuckGo uses the second biggest index in the world (Bing); Uruky uses multiple smaller indexes.
  • Price: DuckDuckGo is free to use (you pay with loss of attention, control, and some privacy). Uruky is €5/mo for unlimited searches.

What you get with Uruky

Privacy first

No ads, no tracking, no analytics. No emails or names stored, just an account number (like Mullvad). We have no incentive to track your searches.

Search personalization

Tune results to you: exclude or boost domains. No assistants, news, or summaries. You can search with JavaScript disabled. What Kagi was, originally.

True ownership and validation

After 12 months as a paying customer, you get a copy of the source code.

Just search

We're building a private search engine, not an ecosystem. There are already many privacy-focused alternatives for other services controlled by big tech.

EU-based

EU servers, EU storage, EU payment processing, EU search providers (Marginalia, Mojeek, EUSP, etc.).

Not another AI tool

There are no plans to implement any AI features, for now. We find it hard to do in a sensible, responsible, and respectful way.

Get started — €5 / month

Why Uruky // FAQ // Contact

What do people say about Uruky?

The Privacy Dad

Interview with the Engineer of Uruky, a Private Search Engine

Independent Q&A with Bruno, co-founder of Uruky: why he builds privacy tools, how paid search differs from ad-funded engines, and what running a small, account-number-only search business looks like today.

Le Alternative

A European paid meta-search to watch

Independent month-long review: a privacy-first, paid European meta-search that does not ask for personal data, with a candid look at what works and what is still missing.